Not very amazing that Coca Cola took Santa for their advertisement-and if it was possible they´d use God I´m sure!
Some Coca Cola Santa ads:
http://www.fortunecity.com/millenniu...cokesanta.html
Santa Claus has appeared in many forms, but the image that most people associate with St. Nick was commissioned by Coca-Cola.
In 1931, Coca-Cola commissioned Swedish artist Haddon Sunblom to standardize Santa for use as a brand image on Coke products, according to the Financial Times Limited.
Sunblom worked from a basic premise of the jolly old elf drawn by Thomas Nast and published in Harper's Weekly from 1863 to 1888. Coca-Cola decided that some elements of Nast's Santa should be changed, such as the pipe, which was eliminated. The company also thought Nast's interpretation of Santa suggested that his ruddy cheeks might have come from imbibing too much holiday cheer instead of from being out in the cold delivering presents in his sleigh.
Working from Nast's basic premise, Sunblom added white whiskers, a red tunic and belt to his version of Santa. The bobbled cap was included in St. Nick's ensemble in 1934 to create the image most people now think of as Santa Claus.
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http://www.icubed.com/~colagrrl/xmas.htm
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Thomas Nast
Thomas Nast and Santa
http://www.lib.ohio-state.edu/cgaweb...santa_camp.htm
Thomas Nast´s Santa ( doesn´t it look like himself...?)
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The history of Santa ( Father Christmas etc )
Santa Claus
In the 4th century, a bishop in Turkey named Nicholas was known for good deeds involving children. Because of his holiness, Bishop Nicholas was sanctified by the Catholic Church and came to be known as Saint Nicholas. St. Nicholas is illustrated in medieval and renaissance paintings as a tall, dignified and severe man. His feast day on December 6 was celebrated throughout Europe until about the 16th century. Afterwards, he continued to be known in Protestant Holland.
The ancient inhabitants of northern Europe believed a powerful pagan god, cloaked in red fur, galloped across the winter sky. These myths combined with the legends of the real life figure of Bishop Nicholas. Dutch children would put shoes by the fireplace for St. Nicholas or "Sinter Klaas" and leave food out for his horse. He'd gallop on his horse between the rooftops and drop candy down the chimneys into the children's shoes. Meanwhile, his assistant, Black Peter, was the one who popped down the chimneys to leave gifts behind.
Dutch settlers brought the legend of Sinter Klaas to North America -- where we came to know him as Santa Claus. Washington Irving's Knickerbocker History (1809) described Santa Claus as a stern, ascetic personage traditionally clothed in dark robes. It was a character we would scarcely recognize as the Santa Claus we know today, apart from his annual mission of delivering gifts to children on Christmas Eve.
The next mention of Santa Claus is found in a Christmas poem published in 1821 called "The Children's Friend." This poem for young people, harkened from the same tradition but also added some new elements to the "Santeclaus" myth. The poem begins:
Old Santeclaus with much delight
His reindeer drives this frosty night.
O'er chimney tops, and tracks of snow,
To bring his yearly gifts to you...
The next year (1822), protestant minister Clement Clarke Moore, wrote his poem "The Night Before Christmas." Moore wrote the poem for his six children. Moore, stodgy creature of academe that he was, refused to have the poem published despite its enthusiastic reception by everyone who read it. Evidently his argument that it was beneath his dignity fell on deaf ears, because the following Christmas "A Visit from St. Nicholas" found its way into the mass media after all when a family member cunningly submitted it to an out-of-town newspaper. The poem was an "overnight sensation," as we would say today, but Moore was not to acknowledge authorship of it until fifteen years later, when he reluctantly included it in a volume of collected works. He called the poem "a mere trifle." An artist named Thomas Nast drew the first picture of Santa Claus (shown here) for Harper's Weekly.
Santa Claus gained much of his popularity after World War II when the economy and the baby boomers blossomed. Children born between 1945 and 1965 greeted this gift-giving Santa with open arms that have refused to let go, even in adulthood
Other Christmas history:
http://www.new-life.net/chrtms15.htm
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Christmas Celebration: differences between countries
http://www.soon.org.uk/country/christmas.htm